Marketing Manager - Male

About the School: The school is a progressive, child-centered, Secondary School in Hardoi affiliated to the Central Board of
Secondary Education, New Delhi. The school promotes intellectual curiosity and disciplined study habits. Students are closely
supported by the outstanding faculty. The school truly believes in its motto i.e. Knowledge is a never-ending process. Through
hard work, passion and single-minded determination we can reach any height. The school is for limitless heights.
Details are mentioned below:
Domain of Organization - Education Sector
Open Position - Marketing Manager (Male)
Job Type - Full time
Relocation Accommodation - Yes
Minimum Experience – 3 years
Location: Nanakganj Grant,Hardoi (U.P) – near by Lucknow
Roles & and Responsibilities:
 The goal will be to manage city level marketing activities. (Own the city level growth, promotions and marketing
across channels)
 Maintain school brand identity through a sustainable community of students, parents, teachers and schools.
 Generate a steady flow of leads along with the team according to the requirement.
 Manage cost, utilisation and efficiency of leads.
 Understand the business needs of the school to plan and execute scalable marketing activities in the specified city.
 Work closely across functions like sales, product and finance to drive the marketing objectives of the school.
 Negotiate with partners, vendors and other external agencies to drive the marketing ROI
 Analyze and report the impact of various marketing activities and feed those data insights into subsequent campaigns
to improve ROI
 Develop policy, planning, and strategy decisions to improve existing and past marketing efforts.
 Maintaining accurate and current knowledge of educational legislation, trends, developments, and resources.
 Competitive mapping and differentiation strategy - Track and analyze competition on ongoing basis, share learnings
and use it to maintain a competitive edge.
 Track existing marketing campaigns to completion and report on results.
 Keeps management informed by preparing reports, making presentations, interpreting information, making
recommendations.
Experience & and Qualifications:
 School/Education Industry experience: Minimum 3 years.
 Excellent active listening, verbal and written communication and interpersonal skills.
 Strong planning and people reading skills.
 Ability to multitask and stay organized.
 Educational Qualification – Any Graduate.
 The ideal candidate should be well versed in negotiation, operations and should have good leadership skills.